CASE STUDY

The Daniel Adamson

Originally built in 1903 and saved from the breaker’s yard by the Daniel Adamson Preservation Society in 2004, the Danny is a small steam tug with a big history.

Having been awarded a lottery grant in 2015 the society approached us to create a website ready for the Danny’s return to cruising and static events.

TIMELESS DESIGNS

The design for the website was naturally based off of the iconic style of the Danny itself. We took our inspiration from the tug’s striking Art Deco interior while bringing in a strong maritime theme to really reflect its unique history and character. We then incorporated detailed pages showcasing upcoming events and cruises, various visitor opportunities, and the tug’s full history to ensure that visitors were easily able to find what they were looking for – more than just a pretty face!

INTELLIGENT EVENT MANAGEMENT

With the Danny regularly on the move, it was important to ensure that customers were aware of the various places which it visits; we achieved this by building in an interactive map highlighting the different stops, which was linked to the website’s events calendar to allow customers to choose a stop and then view potential cruises to book from there. This calendar was in turn integrated with the society’s chosen ticketing provider; using their API we pulled through any ticketed events which had been set up, to allow the Daniel Adamson team to easily create them in one place while displaying them in multiple to reduce admin time and increase convenience for customers. With the ability to also manually add any non-ticketed events, to create a comprehensive calendar, the events section has proved to be a powerful feature for staff and visitors alike.

The Danny
The Danny
The Danny

SAILING INTO THE FUTURE

Since launch, the website has proved popular as the Danny has gone from strength to strength and new generations of visitors have been able to learn about its fascinating journey. We’ve enjoyed working with the team there and look forward to continuing to do so in the future!

"If you want to hear the words ‘yes’ a lot from a team of web developers and designers, then we can strongly recommend Website Vision as the team have continually supported the development of our website from an idea to a tool which now supports not only a business, but a charity, a volunteer organisation a tourist attraction and an employer.

The team are talented and know what they are doing and take the lead or can lead you. The agency ethos is friendly, down-to-earth, ethical and supportive, We have always felt the main aim is to please the client rather than find new ways to charge a client, which sadly can be seen with many agencies. As a new attraction with limited budget we feel we have benefited from a sophisticated website which is not only user-friendly but also provides us with useful admin support, backed with all the reports we will need to take the business forward."

Georgia Hayes
Marketing Manager - The Danny

VIEW WEBSITE
Previous Case Study

Just Lodges

Next Case Study

Rare Breeds Centre

Got a project in mind?